HELLO JAPAN – SS'14

The Bushidō honorary code, the Confucius principles, the ZEN philosophy. They all contributed to the fact that such virtues as discipline, stoicism, moderation and self-control are undoubtedly associated with Japan. Harmony is the utmost virtue for the Japanese, which is also reflected in their design thinking. Harmony, purity and simplicity are also the virtues embraced by LOUS. In the spring collection, you will find items inspired directly or indirectly by the Japanese aesthetics, references to the previous collections (such as V-necks) and our favourite colours: black, grey, white and navy. Enjoy!







Photos: Małgorzata Turczyńska
Model: Magda Gołdanowska
Make Up: Ala Gabillaud

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